Campaign Monitor provides a sophisticated email marketing platform to it's customers featuring advanced automation and segmentation features with an easy to use drag and drop email builder.
As an Art Director for Campaign Monitor I've worked on everything from paid ads to large scale campaign launches. I've worked closely with the marketing and demand gen team to provide both insightful and beautiful collateral to best describe the benefits of our product and to show us as a thought leader in the email marketing industry.
Being on a small creative team we work closely with one another and wear many hats depending on the size of a project. We take on a project from start to finish, including UX work all the way to social content for various platforms.
Below are a few links to live pages I've created in partnership with our in-house developer:
+ Behavioral Email Marketing Launch
+ Resources Hub
+ Email Marketing Scorecard
In partnership with Razorfish, Visa’s objective was to create a completely re-imagined digital experience. Razorfish’s task was to provide a strategy and roadmap for the redesign of a new, global Visa.com website. In a cohesive and connected manner the team created a compelling brand story to meet the needs of a broad set of audiences while enabling internal content owners to easily update the site.
+ Visa.com
My creative team at Boombox Inc. created a website and campaign urging parents and Little Remedies consumers to “say ‘yes to less’” negative aspects of everyday life. The campaign included a Facebook application in which participants checked in daily to remain true to their various pledges.
A direct mail and email campaign used to introduce American Express Canada Merchants to the benefits of adding Square as a form of accepting payments.
A complete letter-pressed wedding suite for a destination wedding set on Oahu, Hawaii. // Monogram published in Logo Lounge 6.
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One-color letter-pressed invitation for the wedding of Jennifer & Edgar.
Various bodies of work utilized to urge American Express card holders to book travel through sales and promotions only available through American Express Travel.
An invitation created for Boalt Hall's 100th Anniversary, celebrated on November 9, 2012.
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A brochure for a bi-annual seminar held by the Goldman School of Public Policy at the University of California, Berkeley.
A direct mail and email campaign used to introduce Delta Hotel’s latest addition located in Toronto, Canada.
A brochure to introduce an incentive walking program to Kaiser Permanente employees.
